Ep. 89: Why Quirky Works
from Content Inc. Podcast's tracks Hosted by Content Inc. Podcast
In this episode of Content Inc. Joe Pulizzi shares how creating something unique and connected to only your brand can provide a differentiating factor for business success. He shares how the color orange has become so connected with Content Marketing Institute and for others it may be a type of clothing or phrase. Is there something you are really passionate about or really into that you can lean into with your brand? How can you make quirky work for you?
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This episode is 4 minutes long.
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This episode was published on October 22, 2015.
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