Ep 91 | Outdoor Brand Experience Execution: From Concept To Completion With Mollie Stahl

As summer approaches in the US, more brands are turning to outdoor activations to engage their audiences. We're bringing back this timely episode to share insights on how to create an impactful outdoor brand experience. In this episode of 'Event Marketing: Redefined,' we feature Mollie Stahl, Senior Account Executive at Rockway Exhibits + Events, who provides a detailed walkthrough on conceptualizing and executing outdoor brand experiences. Mollie and Matt Kleinrock revisit the project with Publix, where the team created a successful outdoor branded environment at the Amalie Arena in Tampa. They discuss: ✅ The steps to creating a successful outdoor brand experience ✅ The importance of understanding a client's purpose, audience, branding, and goals before starting any design work ✅ The key documents and reference points used throughout the process This episode is packed with valuable insights for anyone looking to make a lasting impression with their outdoor activations. Tune in to learn how to connect with your audience in meaningful ways and create memorable brand experiences. Connect with Mollie: On her LinkedIn: https://www.linkedin.com/in/molliestahl/ Connect with Me: On my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/ On my Company: https://rockwayexhibits.com/ 🚨 Register for the show here: https://tinyurl.com/EventMarketingRedefined