EP 941 – Part 1 of 5: Building a Green Coffee Sourcing Company in a Crisis - Augusto Amaya

Advertising SponsorThis episode is brought to you by The Honduran Coffee Alliance, connecting Honduran coffee producers with global buyers in a fair, sustainable, and commercially viable way.WhatsApp: https://wa.me/50487350786Email: [email protected]***************************************This is Part 1 of a five-part series with Augusto Amaya from Arcadia Green Coffee, exploring how green coffee sourcing is diversifying as the industry evolves.In this episode, Augusto shares Arcadia’s approach to relationship-based sourcing: starting with roaster needs first, maintaining traceability that works both ways, and reducing risk by only purchasing coffee when a clear buyer is in place. The conversation explores volatility, financing pressure, and why sourcing must benefit every stakeholder across the chain.Guest linksConnect with Augusto Amaya and Arcadia Green Coffee: https://arcadiacoffee.ie/https://www.linkedin.com/in/augusto-amaya-irecol/Instagram: https://www.instagram.com/arcadiagreencoffee/WhatsApp: https://wa.me/353877871523***************************************About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain.Website: https://mapitforward.coffeeMailing list: https://mapitforward.coffee/mailinglistPatreon: https://www.patreon.com/mapitforwardInstagram: https://www.instagram.com/mapitforward.coffee/Contact: [email protected]