Ep077: Candle maker conversation with Jess (Soul Fragrance)

Candle maker (and retail shop owner) Jess from Soul Fragrance joins me on the podcast to discuss all things candles and her candle making journey.   In this episode we chat about: - Why rebranding your business can be a risk, but is so rewarding when you make decisions that are in alignment with who you are. - The importance of putting your customer's experience ahead of your desire to make a sale. - How you need to pivot, but always keep in mind your goals for your business.   ----------   JESS' LINKS: Instagram: https://www.instagram.com/soul_fragrance_au/ Website: https://soulfragrance.com.au/   SHOW LINKS: - The Candle Makers Collective (membership): https://candlebusinesscoach.com.au/the-candle-makers-collective/ - Free Facebook group for candle makers: https://www.facebook.com/groups/candlebusinesshub - Download the Candle Business Marketing Kickstarter Kit: https://www.candlebusinesscoach.com.au/opt-in - Sign up for my Daily Motivation emails: https://www.candlebusinesscoach.com.au/dm-emails - Let's be Instagram friends: https://www.instagram.com/candlebusinesscoach/   Make sure you SUBSCRIBE so you don't miss any future episodes. And if you enjoyed this episode, please leave a rating and a review ✨   This podcast is sponsored by Long Story Short Design & Print - https://longstoryshortdesign.com.au/