EP098: Aligning Your Values With Your Business

As a creative entrepreneur, when your personal values and your business values don't align, it can leave you feeling out of whack and a little bit icky. Melissa and regular guest host Heather Travis get into  why it's important to get them into alignment and how to tackle this really big task!This episode is brought to you by Fine Lime Designs IllustrationsThis is a great episode for anyone who:has a business that is based on their personal brandstruggles with making decisions in their business that they feel good with as a personknows they want to bring their values and business into alignment but they're not sure how to go about it or they're afraid they'll make a mistakeis feeling like by trying to attract all the customers, they're making their business an uncomfortable place to work inwants to bring their personal values more to the forefront of their businesswants all aspects of their life to feel in alignmentwants to attract customers, employees, contractors, colleagues and suppliers who share the same valuesFor a summary of this episode and all the links mentioned please visit:Episode 98: Aligning Your Values with Your BrandYou can find Melissa at finelimedesigns.com or on Instagram @mhchipmunk.You can find Heather at heatherlynnetravis.com or on Instagram @heathertravisYou can connect with the podcast  on:Instagram at @andshelookedup Facebook YouTube For a list of all available episodes, please visit:And She Looked Up Creative Hour PodcastAnd She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson. Each week The And She Looked Up Podcast siYou can connect with the podcast  on:Instagram at @andshelookedup Facebook YouTube Tik Tok at @AndSheLookedUpFor a list of all available episodes, please visit:And She Looked Up Creative Hour PodcastEach week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love. Your host, Melissa Hartfiel (@finelimedesigns), left a 20 year career in corporate retail and has been happily self-employed as a working creative since 2010. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.