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The And She Looked Up Podcast

The And She Looked Up Podcast

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The And She Looked Up Podcast is a business podcast hosted by Melissa Hartfiel. It has 183 episodes, with the latest published February 2025.

Every other week  The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love. Your host, Melissa Hartfiel, left a 20 year career in corporate retail and has been happily self-employed as a working creative since 2010. She's a graphic designer, illustrator, writer, community co-founder and has owned and operated a multi-six figure a year creative content business. She resides just outside of Vancouver, BC.

business ·en-ca ·183 episodes

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EP182: Building a Resilient Creative Business Through Trade Wars and Chaos

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EP181: Creative Canadian: Author Susan Wadds Builds Safe Creative Communities

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EP180: Looking Back at 2024 and Ahead to 2025 in Our Creative Businesses

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EP179 Creative Canadian Women: Kim Fahner - Poet, Author and Community Builder

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To Discount or Not to Discount in Your Creative Business?

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EP177: Beka Shane Denter Explores Canadian Creativity in Bloom Across Canada

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EP176: The Power of Rituals in our Creative Practices

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Prep for the Holidays EP13: Payment Processor Freak Outs at Markets (and how to avoid them!)

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EP174: Making a Pivot and Fashioning a Collaboration with Rebecca Rowe: Creative Canadian Women

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Prep For the Holidays EP 12: Prep Your Online Shops for the Holiday Rush

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EP172: How to Increase Your Average Order Value and Boost Revenue in Your Creative Business

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Prep for the Holidays EP11: Market Booth Planning & Prep! Tips for Makers, Artists & Creatives

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Prep for the Holidays EP10: Tips for Planning Your Holiday Promotions

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EP169: Season 6 Opener: Creating and Recreating Our Own Creative Process

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Prep for the Holidays EP9: Plan Your Calendar by Working Backwards.

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Prep for the Holidays EP8: Applying to Holiday Markets

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Prep for the Holidays EP7 Pitching Yourself for Holiday Gift Guides

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Prep for the Holiday EP6: Early, Essential Marketing with Pinterest and Blogging

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Prep for the Holidays EP5: Get a Jump on Holiday Marketing with Product Mockups & Samples

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Prep For the Holidays EP 4: Packaging & Shipping Materials

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Prep for the Holidays EP3: Get ready to start creating!!

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Prep for the Holidays EP2: Planning Out Your Products and Services for the Holidays!

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Prep for the Holidays EP1: Creatives, Warm Up Your Email List BEFORE Market and Selling Season!

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Prep for the Holidays Minisode Series Trailer - Stress-free Holiday Prep for Creatives!

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EP158: Leaning Into Rest - and Why It's SO Important for Working Creatives

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EP157: Creative Canadian Women - Photographer Heidi Richter

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EP156: Rent or Own? The Dangers of Building a Creative Business on Rented Land

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EP155: Creative Canadian Women: Alexandra Newbould - Illustrator & Courtroom Sketch Artist

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EP154: Makers, Artists and Creatives: Here's How to Find Your Customers

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EP153: REPLAY: Words of Wisdom for Creatives from Past Guests

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EP 152 Creative Canadian Women: Demi Winters - Indepdendent Fantasy Romance Novelist

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EP151: Creative Canadian Woman: Songwriter & Author Gail Taylor is Using Kickstarter

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EP150: Trends We're Paying Attention to in Our Creative Businesses in 2024

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EP149: Leaning into Change for a Life of Creative Fulfillment with Geneviève Retzlaff

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EP148: The Law of Vibration and Your Creative Practice with Sara Fisher

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EP147: Getting Started with Podcasting For Your Creative Business

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EP146: So, You Think You're Ready to Go Viral?

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EP145: Own Your Age and Your Wisdom with Zannat Reza

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EP144: Creative Canadian Woman - Jacqueline Nicosia of Ardo Hospitality

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EP143: Overcoming Perfectionism and Burnout with Psychotherapist Yu Tong Hannah Lin

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EP142: Shaky Economy? Navigate the Holiday Selling Season & Plan for 2024

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EP141: Stepping Out From Behind Your Work with Photographer Michele Mateus

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EP140: Behind the Scenes of a Solo Art Exhibition with Heather Travis

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SUMMER REPLAY From Fashion Concept to Launch: The Birth of Gallola with Katrina and Lexi von Hahn

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SUMMER REPLAY: Branding For Multi-Passionate Creatives with Diane Foy

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SUMMER REPLAY: Embracing Age and Passion: The Musical Journey of Sharon Marie White

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SUMMER REPLAY: Your Logo is NOT Your Brand (so what the heck is??)

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EP135: Blogging To Drive Traffic (And Build SEO) For Your Creative Business

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EP134: Creative Canadian Women: Phyllis Ellis - Documentary Filmmaker

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EP133: Photographer Darina Kopcok: Generating Quality Client Leads

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