EP10 - Attribution modelling for a complex marketing mix, with Sofia from Stronger

from Full Funnel Marketing by Keywordio · host Keywordio

Listen to digital marketing experts Johan Lidner, Jonas Hagströmer Theodorsson and today's guest Sofia Jansson who is Performance Marketer at Stronger. Sofia has a long experience of digital marketing and building scalable ecommerce businesses. As a very curious person Sofia has been a fast learner all throughout her career. This has also lead to endless testing of new strategies over at companies such as Stronger. In this episode we will go deeper into how to build a full-funnel with different creatives, different attribution settings and tools, and much more! Show Links Visit Stronger's Website Get 25% off with Sofia's discount code: Sofia_25 Connect with us: Johan’s Linkedin Jonas Linkedin Sofia’s Linkedin Email us: [email protected] [email protected] Get a quote from Keywordio

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This episode is 23 minutes long.

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This episode was published on March 13, 2024.

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