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EP16. 新年第一彈就開幹!從理科太太事件中討論,從專業面跟行銷面的是非與對立 episode artwork

EPISODE · Jan 3, 2023 · 27 MIN

EP16. 新年第一彈就開幹!從理科太太事件中討論,從專業面跟行銷面的是非與對立

from 銷波快 | 一個圍繞在行銷Marketing 的隨便亂聊電台

在今年12月份,出現了讓心理諮商界譁然的重大事件。 《理科太太的諮商筆記》在知名的線上課程開賣, 並在在短短的幾天時間內, 課程平台就收到2000多位以上學員購買,且創造了500萬左右的營業額。 到底從諮商專業角度跟行銷專業角度分析來看, 有什麼立場相反或是相同的地方呢? 這集難得Lucas、Jayden、Chair齊聚一堂, 就讓新年的開始來聊聊這個極具爭議的主題吧! ※本期重點: ★ 理科太太的整體事件經過 ★ Chair 以諮商專業對這次事件的看法 ★ 台灣諮商專業的分類與限制 ★ Jayden 以行銷專業對這次事件的看法 ★ 市場常見的幾種諮商相關產業 ★ 理科太太事件是仇富心態的激烈行為? ★ 知識變現時代造成的專業衝突 ★ 因行銷手段受害的專業領域 ★ Hahow 的公關危機處理模式分析 ★ 事件總結 PS. 新課程即將上線,敬請期待! 📆每週一 AM9:00 定期更新📆 ■快來逛逛我們荒廢的粉絲團👉👉 訂閱銷波快:https://tinyurl.com/4vd4pphe 銷波快粉絲團:https://tinyurl.com/bdcxjjr9 Jayden: https://tinyurl.com/2kx9h8cr Lucas:https://tinyurl.com/bduyy96v Chair:https://tinyurl.com/3ypk4nfw 😍播客商業合作信箱:[email protected] 聯絡《銷波快》聊聊行銷 📆每週一 AM9:00 定期更新📆 ■快來逛逛我們荒廢的粉絲團👉👉 訂閱銷波快:https://tinyurl.com/4vd4pphe 銷波快粉絲團:https://tinyurl.com/bdcxjjr9 Jayden: https://tinyurl.com/2kx9h8cr 😍播客商業合作信箱:[email protected]

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EP16. 新年第一彈就開幹!從理科太太事件中討論,從專業面跟行銷面的是非與對立

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