Ep194 : The Wedding Industry Has Changed. Has Your Business?

In this episode, Katie explores why so many wedding suppliers are still marketing and selling like it's 2021, while couples have completely changed how they buy. As September approaches, this is your chance to get ahead before engagement season begins. Katie shares the biggest shifts happening in the wedding industry, why speed, trust and transparency matter more than ever, and how small changes now can make a huge difference to your bookings over the next 12 months.Along the way, she also shares real client stories, including how one wedding business brought two "ghosted" enquiries back to life with a single message, and why another supplier is saving hours every week simply by removing the guesswork from replying to enquiries.If you want to build a wedding business that's easier to run, easier to market and easier to buy from, this episode is for you.Resources MentionedWedPro StudioIf replying to enquiries, creating content, writing follow-up emails or knowing what to say is taking hours every week, take a look at WedPro Studio.Inside you'll find:•⁠  ⁠WedPro Sales to help you reply to enquiries, follow up naturally and win more bookings.•⁠  ⁠WedPro Nurture to build strategic email sequences in minutes, not hours, tailored to where each couple is in their buying journey.•⁠  ⁠WedPro Content to create consistent marketing without wondering what to post.•⁠  ⁠WedPro Terms to help you create clear, professional client documents.•⁠  ⁠Business Brain that learns your business, ideal client and brand voice so everything sounds like you.🎧 Exclusive for podcast listeners and founding members.👉 Start your 60-day risk-free trial:http://www.wedprostudio.com