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EP217|【普拉之星】CHINAPLAS 2026 上海橡塑展:買家不再只看產品,塑橡膠企業如何用品牌突圍?Ft.Joey episode artwork

EPISODE · Apr 7, 2026 · 16 MIN

EP217|【普拉之星】CHINAPLAS 2026 上海橡塑展:買家不再只看產品,塑橡膠企業如何用品牌突圍?Ft.Joey

from 塑塑聽普拉 · host 普拉瑞斯

在國際市場與B2B行銷競爭全面升級的情況下,很多企業還在用舊方式參展。 但現在的買主,進場前早就做完功課。當供應商從一兩千家變成4600家以上,產品功能不再是差異,價效比與品牌曝光,才是被看見的關鍵。 一起從 CHINAPLAS 出發:在競爭密度極高的環境中,台灣製造業該如何被看見?歡迎來到「2026塑橡膠市場」的全新戰況! 🧠 參展決勝點,已從產品轉向「被搜尋與記住」 📊 供應商暴增,買主先線上篩選再進場 🤝 競爭不是問題,關鍵是你如何被比較 🏭 價效比+品牌行銷,成為成交關鍵 - LINE@:https://polaris.pse.is/888vvn 留言告訴我你對這一集的想法:https://open.firstory.me/user/cl1ptn4l401n80h2d7joiep4k/comments Powered by Firstory Hosting

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EP217|【普拉之星】CHINAPLAS 2026 上海橡塑展:買家不再只看產品,塑橡膠企業如何用品牌突圍?Ft.Joey

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