EP261 Michel Cayouette | General Manager Carol Auto - Labrador City

Send us Fan MailIn this episode of Gale Force Wins, we sit down with Michel, the owner and General Manager of Carol Auto in Labrador City, to hear about the history and evolution of this family-run dealership. Michel shares how Carol Auto has been serving the community since 1968, offering personalized customer service in a small town environment. He talks about the importance of understanding customer needs, the values instilled in him by his father, and how those values have shaped the dealership’s success over the years.Michel also reflects on the challenges of maintaining vehicles in the extreme cold temperatures of Labrador and the significance of a dedicated, hard-working team in keeping the business running smoothly. He offers advice for aspiring business owners, emphasizing the importance of working hard, listening to customers, and meeting their expectations.Join us for an inspiring conversation about leadership, loyalty, and the importance of community-focused service. Don’t forget to like, share, and subscribe to Gale Force Wins for more episodes with remarkable business leaders.0:00 - Welcome back to Gale Force Wins Season 50:10 - Introduction to Gale Force Wins in Labrador City at Carol Auto0:18 - Interview with Michel, the owner and General Manager of Carol Auto0:21 - Michel introduces himself and talks about the dealership's as a family business0:45 - Discussion of personalized customer service in a small community1:09 - Carol Auto's customer service philosophy1:16 - The brand and philosophy since 19681:26 - Michel talks about taking over from his father2:27 - Michel talks about his father’s start in the dealership business3:16 - Michel shares the most important lesson his father taught him4:06 - Michel's involvement on the sales floor4:17 - The importance of customer service for sales success4:55 - Discussing challenges in maintaining vehicles in cold temperatures5:02 - Vehicle repairs in cold weather conditions5:30 - The importance of team cooperation6:02 - The significance of feedback from all staff members6:18 - Advice for aspiring business owners6:37 - Advice on working hard and listening to customers7:01 - Closing thoughts on customer expectations7:03 - Michel's leadership in the communityGale Force Wins started out simply as an inspirational podcast releasing episodes wherever you get your podcasts every Tuesday evening. We continue to do that every Tuesday but have expanded into custom content for clients. We also have perfected a conference and trade show offering where you can receive over 20 videos edited and posted to social media at the same time the event is unfolding.For businesses and organizations we also create digital content quickly and efficiently.Visit our services page here:https://galeforcewins.com/servicesTo message Gerry visit: https://www.linkedin.com/in/gerrycarew/To message Allan visit: https://www.linkedin.com/in/allanadale/