EP27 自由行 vs 跟團旅遊　台灣旅遊市場的黃金交叉

2024年，台灣出境旅遊出現了一個重要轉折——自由行正式超越團體旅遊，成為主流。越來越多人習慣自己訂機票、找飯店、排路線，旅行從「跟著走」變成「自己排」，但當OTA平台與社群演算法影響越來越大，我們真的更自由了嗎？還是只是從團體行程，走進另一種看不見的路線？這一集梅事找事，從旅遊產業與旅客視角，一起聊聊自由行崛起背後的改變。 -- Hosting provided by SoundOn

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EP27 自由行 vs 跟團旅遊　台灣旅遊市場的黃金交叉

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