EP335: Traffic truths in affiliate marketing

Explore the evolving landscape of affiliate marketing and traffic quality in this in-depth panel discussion. Clinton Cutajar, CTO of Media Troopers, moderates a conversation with Bruno Periera, FTD Specialist at Bruno Ads, and Dario Poiese, Director of Affiliates and SEO at LeoVegas Group. The panel delves into identifying clean traffic, tackling emerging fraud techniques, optimising attribution models, and leveraging AI as a copilot to detect suspicious patterns. With insights from Brazil and global markets, the discussion highlights best practices in transparency, trust building, and maintaining conversion volumes while safeguarding operator infrastructure.Host / Moderator Details:Clinton Cutajar – CTO, Media Troopers Guest Details:Bruno Periera – FTD Specialist, Bruno AdsDario Poiese – Director of Affiliates and SEO, LeoVegas GroupConnect with the iGaming community: https://linktr.ee/sigmaworld