EP351【MVP 同學會】專訪三立總經理高明慧：運用數據思維打造《大嘻哈》IP，創造媒體的新商業模式！

from 經理人Podcast · host 經理人Podcast

「我們是以媒體為內容核心的『科技公司』。」2023 Super MVP 得主、三立集團總經理高明慧致力於推動媒體轉型，同時推動跨部門合作，成功打造《大嘻哈時代》節目 IP 並獲取觀眾數據資料，企圖讓三立從傳統電視台轉型為科技公司。在新聞編輯台，記者往往擅長單打獨鬥，促成轉型並非易事，還得整合不同部門，讓大家全心朝往同一方向。高明慧過去新聞、業務這些跨職能歷練，究竟如何融入在她的管理哲學當中，讓她成功帶領組織轉型？本集由《經理人月刊》總編輯齊立文專訪三立媒體集團總經理高明慧，談談她的領導與溝通心法。 🎧重點搶先聽： 06:21/ 從新聞輪調到陌生的業務部門，改變自身心態：「沒什麼好輸的！」 12:20/ 用輪調的經驗，讓業務和產品部門合作，促進正向循環。 33:21/ 願景能夠落實的關鍵：讓有熱忱的同事組成種子幹部，分享經驗、鼓勵他人。 2024年《經理人月刊》第17屆100MVP徵件活動開跑囉！只要您在2023年～2024年對團隊或企業績效有所貢獻，都歡迎您報名參加徵選，一同在AI賦能、永續轉型的時代，開啟新商業思維！報名請見：https://reurl.cc/dnb92k 徵件期間：2024年6月20日～2024年8月16日 Powered by Firstory Hosting

Episode metadata supplied by the publisher feed · Published Jul 28, 2024

Embed this episode

Attribution link and audio player

Ready to play

EP351【MVP 同學會】專訪三立總經理高明慧：運用數據思維打造《大嘻哈》IP，創造媒體的新商業模式！

0:00 37:39

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

The Course Mentors Podcast The Course Mentors Hey there, future course creator! Ever feel like turning your know-how into an online course is like trying to solve a Rubik's cube blindfolded? Well, grab your headphones because "The Course Mentors Podcast" is here to be your secret weapon! Meet Aimee and Odette (that's us!), your new best friends in the course creation world. We've been in the trenches for over a decade, and for the last five years, we've been rocking the online course space. Now we're here to spill all our secrets in bite-sized, 15-20 minute episodes that'll fit perfectly in your coffee breaks. No fluff, no filler - just real, actionable advice that'll take you from "um, what's a landing page?" to "holy moly, I just hit six figures!". We're talking everything from crafting your course to marketing it like a pro and building a business that'll have you pinching yourself. Whether you're dreaming of ditching the 9-to-5 grind, adding a sweet extra income str

Frequently Asked Questions

How long is this episode of 經理人Podcast?

This episode is 37 minutes long.

When was this 經理人Podcast episode published?

This episode was published on July 28, 2024.

Can I download this 經理人Podcast episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!