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EP367【管理，什麼事？】A+ 巨人也會倒！為何有些公司會跌落神壇，有些卻能重新站上巔峰？ episode artwork

EPISODE · Sep 3, 2024 · 15 MIN

EP367【管理，什麼事？】A+ 巨人也會倒！為何有些公司會跌落神壇，有些卻能重新站上巔峰？

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美國管理學家詹姆．柯林斯（Jim Collins）在《為什麼 A+ 巨人也會倒下》表示，組織衰敗大多是自己種的因，要想改變結果，重點是企業如何應對這項挑戰。本期特別企畫介紹企業重生的 5 項策略，能讓領導者了解在面對困境時，如何及時止血，避免公司走向不可逆的衰退；也透過知名企業如飛利浦（Philips）、樂高（Lego）、愛馬仕（Hermès）、日本航空（JAL）、奇異公司（GE）等案例，分析他們為何走向谷底、如何重振旗鼓、站穩腳步。 本集由《經理人月刊》主編林庭安與採訪編輯莊彙翌，一起聊聊《經理人月刊》9 月號特別企畫「突破經營困境！企業重生 5 策略」。  🎧重點搶先聽： 01:05/ 企業在面對經營困境時，如何先止住虧損，然後成功克服逆境，甚至逆勢成長？ 04:05/ 從負債 1300 億美元，到市值增至原來的 3 倍以上，奇異公司如何靠大砍非核心業務，調經營策略，止血重生？ 07:55/ 5 方法重整企業：微軟以文化轉型重整企業、環球影城透過改變定位擴大客群、樂高則靠產品創新結合IP成功重生......。 Powered by Firstory Hosting

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EP367【管理，什麼事？】A+ 巨人也會倒！為何有些公司會跌落神壇，有些卻能重新站上巔峰？

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