EP4: Bread & Butter PPC (Part 1)
from The Flywheel - an Amazon Podcast Hosted by Sellics
In this new episode of The Flywheel, Courtney and Tommaso take on the first audience request: Bread & Butter PPC. Topics: The origins of PPC advertising Key Performance Metrics on Amazon The layered structure of Amazon campaigns The three families of keywords in the Amazon real estate. Tune in next Wednesday for Part 2 to learn more about Budgets and Optimal Campaign Structures. Resources: Sellics - AI Automation The Sellics Benchmarker [Beta] Send Questions to [email protected]
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