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EP44.2023線上課程，究竟是社會亂象還是大商機？知識變現的有效行銷與內容設計大解密！ episode artwork

EPISODE · Aug 21, 2023 · 22 MIN

EP44.2023線上課程，究竟是社會亂象還是大商機？知識變現的有效行銷與內容設計大解密！

from 銷波快 ｜ 一個圍繞在行銷Marketing 的隨便亂聊電台

🔥 Jayden 老師好課推薦：https://www.tesa.center/products/ECN 課程優惠碼：JaydenD 哈囉大家！我是你的好夥伴阿波小編，歡迎來到銷波快！ 我們今天的節目真是帶來了一個超熱門話題！就是「2023線上課程，究竟是社會亂象還是大商機？」 朋友們，你們可別錯過這個線上課程大解密，我保證，一聽完你會覺得嘴角不禁上揚！ 首先，我們要徹底解析「知識變現」這門神祕學問，怎麼將你的知識轉換成錢？還有，不可不知的是，線上課程設計的兩大祕訣──有效行銷和精心內容！ 我們絕對要大大洗版這些關鍵字：行銷、商業、線上課程、知識變現、Marketing、Business！ 緊接著，我們會進入到「內容設計大解密」的時刻！我們可是要為你揭露，如何在線上課程中保持學員的持續興趣，以及線上和面對面互動的黃金比例！ 是不是覺得心跳加速，忍不住想要一探究竟？ 還有！千萬別錯過我們討論的重要話題，就是怎麼避免課程變成社會亂象！ 你知道嗎，我們會分享一些充滿智慧的方法，如何在知識變現的過程中，為學生創造真正有價值的體驗。 本期主題： I.介紹 ★ 付費知識平臺和線上課程 II. 知識萃取 ★ 定義和解釋知識提取的過程 ★ 強調了了解目標受眾及其需求的重要性 III. 創建有效課程 ★ 平衡不同元素，如面對面互動、內容和呼籲行動 ★ 維持不同元素之間平衡的重要性 IV. 將知識變現 ★ 提供課程而未提供足夠價值的潛在陷阱 ★ 透明和為學生提供價值的重要性 V. 結論 哎呀，總是覺得節目時間過得好快，但別擔心，記得訂閱我們的節目，每一期都有驚喜等著你！我們在下一期節目見囉！ #行銷 #商業 #線上課程 #知識變現 #Marketing #Business 聯絡《銷波快》聊聊行銷 📆每週一 AM9:00 定期更新📆 ■快來逛逛我們荒廢的粉絲團👉👉 訂閱銷波快：https://tinyurl.com/4vd4pphe 銷波快粉絲團：https://tinyurl.com/bdcxjjr9 Jayden： https://tinyurl.com/2kx9h8cr 😍播客商業合作信箱：[email protected]

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🔥 Jayden 老師好課推薦：https://www.tesa.center/products/ECN 課程優惠碼：JaydenD 哈囉大家！我是你的好夥伴阿波小編，歡迎來到銷波快！ 我們今天的節目真是帶來了一個超熱門話題！就是「2023線上課程，究竟是社會亂象還是大商機？」 朋友們，你們可別錯過這個線上課程大解密，我保證，一聽完你會覺得嘴角不禁上揚！ 首先，我們要徹底解析「知識變現」這門神祕學問，怎麼將你的知識轉換成錢？還有，不可不知的是，線上課程設計的兩大祕訣──有效行銷和精心內容！ 我們絕對要大大洗版這些關鍵字：行銷、商業、線上課程、知識變現、Marketing、Business！ 緊接著，我們會進入到「內容設計大解密」的時刻！我們可是要為你揭露，如何在線上課程中保持學員的持續興趣，以及線上和面對面互動的黃金比例！ 是不是覺得心跳加速，忍不住想要一探究竟？ 還有！千萬別錯過我們討論的重要話題，就是怎麼避免課程變成社會亂象！ 你知道嗎，我們會分享一些充滿智慧的方法，如何在知識變現的過程中，為學生創造真正有價值的體驗。 本期主題： I.介紹 ★ 付費知識平臺和線上...

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EP44.2023線上課程，究竟是社會亂象還是大商機？知識變現的有效行銷與內容設計大解密！

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This episode was published on August 21, 2023.

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