EP456: Brazil iGaming Insights ICE

At ICE Barcelona, consultant Matt Sahakian shares insights into his journey across the iGaming sector, highlighting his transition from platform technology roles to consultancy supporting leading Latin American operators, particularly in Brazil. He discusses how cultural understanding, language skills and localisation have shaped his approach to bridging operators with technology providers. Sahakian reflects on regulation in Brazil as an evolving process, emphasising compliance, opportunity creation and global market integration. He also explores AI-driven transformation, industry events such as SiGMA Dubai and SiGMA Rome, and the importance of collaboration in building sustainable, inclusive and opportunity-rich gaming ecosystems worldwide across global markets.Connect with the iGaming community: https://linktr.ee/sigmaworld