EP481: Affiliate Models That Work in Africa

In this insightful panel, Sasha Boerma (Commercial Director at Split the Pot) leads a discussion with industry experts Mario Menezes (CMO at HotSlots), Jessica Rautenbach (Director at Mason Media Group), and others on the evolving affiliate models in Africa. The panel explores how CPA, revenue share, and hybrid deals work across South Africa, Kenya, and Nigeria. Key topics include the importance of understanding local traffic channels, navigating South Africa’s unique regulations, and how to thrive in a competitive affiliate market. If you're an affiliate or operator looking to optimize your strategies in Africa, this discussion is a must-watch.Guests:Mario Menezes — CMO at HotSlotsJessica Rautenbach — Director at Mason Media GroupOthers (not specified in the text)Connect with the iGaming community: https://linktr.ee/sigmaworld