EP516: How Is Optimove Redefining Customer Retention?

At the SiGMA Europe Awards 2026, Optimove celebrates winning Best Customer Retention 2026 and shares how AI-powered innovation is reshaping CRM and player engagement across the gaming industry. In this exclusive interview, the team discusses the rise of positionless marketing, increasing regulatory pressures, and the growing need for operators to achieve more with fewer resources. The conversation also explores Optimove’s latest M&A announcement and its ambitions to become the leading CRM retention powerhouse in gaming. Discover how automation, AI tools, and smarter campaign execution are driving stronger player lifetime value in 2026 and beyond.Guest: Representative from OptimoveConnect with the iGaming community: https://linktr.ee/sigmaworld