EPISODE · Nov 24, 2025 · 33 MIN
EP52：想做自媒体？先把复杂的念头删掉
from 知识土匪
想清楚再表达，是最容易卡死表达力的方式。这期我们聊聊《行为设计学：让创意更有黏性》为什么很多人内容写不出传播力，不是因为不会，而是因为你太想“写得对”。但很多时候，你不需要想这些，因为你不是用户，你应该直接去表达。我在设计产品及产品文案的时候，通常只会把核心表达出来，其他的所有描述对看到的人来讲，都是负担。简单=力量，表达=认知的呈现，传播=结构+情绪。本期主播：舟舟、小惟咨询知识土匪社群添加舟舟微信：l1658060657（备注知识土匪播客）在小宇宙查看该单集文稿
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EP52：想做自媒体？先把复杂的念头删掉
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