EPISODE · Mar 7, 2026 · 32 MIN
Ep53 品牌為什麼開始「養角色」？吉祥物正在統治行銷世界+三月閒聊
from 設計有毒 oreadyu · host 紅魚設計
📌 本集重點 🔹 為什麼越來越多品牌開始「養角色」？ 🔹 為什麼一個吉祥物，可能比一個 Logo 更容易被記住？從心理學「擬人化」看品牌記憶機制。 🔹從 Logo 時代走向 IP 時代，品牌設計正在發生什麼變化？ 🎧 現在就收聽《設計有毒 oreadyu》！ 📌 訂閱、留言，讓我們一起聊設計、毒設計！ 💀🎨✨ 📍聽眾投稿：https://forms.gle/EZ4BQkBPu4ruo1bHA 📍紅魚設計 Instagram： https://www.instagram.com/oreadyu/ 📍紅魚本魚 Instagram： https://www.instagram.com/o1211o/ 📍合作邀約：[email protected] 🎵 Music by Filmmusic -- Hosting provided by SoundOn
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Ep53 品牌為什麼開始「養角色」？吉祥物正在統治行銷世界+三月閒聊
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