EP569: How Omni-Channel Boosts Casino Engagement

Bridging the gap between land-based and online casinos isn’t just about tech, it’s about understanding your players. Join industry leaders as they dive deep into omni-channel strategies, showing how casinos can unify digital and physical experiences for loyalty, engagement, and growth. From integrating CRM and data lakes to personalizing player journeys, the panel explores practical steps to create a seamless player economy across all channels. Hear insights from operators, consultants, and tech specialists who are shaping the future of iGaming, and discover why a holistic approach to customer experience is the secret to sustainable success.Moderator: Jonathan Pettemerides is the Founding Partner at KYPROCK Group.Speakers:-Joe Pisano is the Founder & CEO at Jade Entertainment Technology.-Jack Wheeler is the Head of APAC at Optimove.-David Carruthers is the Founder at David Carruthers Consultancy.-Marcel Tobler is the CEO at Swiss Casinos.Connect with the iGaming community: https://linktr.ee/sigmaworld