Ep8: SEO for Startups Part 1
from Innovate & Elevate with Fractal Hosted by Gerard Doyle
In this episode, I look at the SEO options for three founders’ websites. I cover, links, domains, duplicate content, linked building, keyword selection and website engagement. The first website I reviewed the SEO for is Quaintrelle Consulting which I look at for Nicole Jensen The second site is Fair and Square which is done for Anissa Farrell and finally, I check out myPresences for Paul Gordan A few quotes from the show. * If you pick a generic word for your brand, you’re not going to be able to rank #1 in Google straight away * You have to own your own brand in the SERPs * If you’re targeting a specific country and have a .com domain, then tell Google via Search Console * if you ever want to hide a body, the best place is the second page of Google results * 301 redirects are as permanent as a marriage * If SEO was a car, on-page would be the aerodynamics and links would be the engine * Use Google Adwords to work out your search demand for SEO * Wix isn’t actually a bad thing for SEO, they get most stuff right * Once you’re in the game, backlinks are going to make a difference * The number of backlinks is a good indicator of SEO power, the number of domains is better * You need to start thinking about links as being like money * Google prefers https to http
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