EP92 【經理人讀書會】導讀《好策略的關鍵》：目標總是淪為口號、團隊老是達不到績效？計畫失敗，是因為企業弄錯好策略的特質。

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組織擬定好策略，期望達到市占率提高、業績成長等目標，最後卻一個都沒達成，到底是策略不好還是員工的執行力不好？究竟什麼才是好策略？擬定策略前，如何找到問題的關鍵點、有哪些判斷指標？本集由《經理人月刊》資深採訪編輯盧廷羲與採訪編輯簡鈺璇，為聽眾導讀《好策略的關鍵》，解析好策略應具備的特質，從此避開無效策略。重點搶先看： 1️⃣ 訂策略時給出明確數字，卻不結合政策，就像在場邊喊加油一樣無效。 2️⃣ 不要只找痛點，還要訂定時間點！目標能不能在 18 個月達成是訂策略的關鍵。 3️⃣ 好策略要結合行動！把目標分為總體目標和行動目標，避免執行時做出無效行動。 💬 希望我們解決你的職場難題嗎？這邊聽你說👉🏻 https://forms.gle/z99QXMaA6aGEd4pB7 📔 還想了解更多？雜誌購買點這裡👉🏻 https://pse.is/4dy6mp 💻 看更多第一手商管知識👉🏻 https://www.managertoday.com.tw/ 📚 更多職場進修課程【新商業學校】👉🏻 https://bit.ly/3txT9SX Powered by Firstory Hosting

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EP92 【經理人讀書會】導讀《好策略的關鍵》：目標總是淪為口號、團隊老是達不到績效？計畫失敗，是因為企業弄錯好策略的特質。

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