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EP94:高築牆、廣積糧、緩稱王為文創產業擴大價值! Ft. 聯合數位文創李彥甫董事長 episode artwork

EPISODE · May 16, 2024 · 18 MIN

EP94:高築牆、廣積糧、緩稱王為文創產業擴大價值! Ft. 聯合數位文創李彥甫董事長

from 藍湖策略.數位轉型 · host puni.li

IP(Intellectual Property)的概念是文創、泛娛樂產業都應該強調與著重的課題,而藍湖策略中的「高築牆、廣積糧、緩稱王」不只適用半導體產業,在文創藝術中亦有可應用之處,其中優質的資本支持是首要關鍵。 來賓:聯合數位文創李彥甫董事長本集節目要點: 迪士尼、吉卜力就是國際上經營IP品牌最經典例子,透過創作大量的經典內容做多元的衍生應用。 台灣具有優質的文化藝術創作實力,透過優質的資本支持,將文創價值擴大、做最大化的衍生應用。 台灣具有大量的場域值得被開發,透過文化資產的經營、再造,打造強而有力的IP,得以將台灣推向國際。—–收聽《藍湖策略.數位轉型》:https://pse.is/4egrdk更多科技趨勢https://pse.is/4drbp9留言心得回饋 https://pse.is/4ee2ft異業合作洽詢[email protected]

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EP94:高築牆、廣積糧、緩稱王為文創產業擴大價值! Ft. 聯合數位文創李彥甫董事長

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