Episode 004: How John Lee Dumas Built His Tribe

In this episode, we talk to John Lee Dumas, of Entrepreneur on Fire, about how he built his strong audience tribe from scratch. Key Takeaways! To build an audience from scratch you need to deliver free, valuable, and consistent content. (1:43   Dumas has much experience with failure, learning from his mistakes, and becoming successful from it. (3:26)   You need to create something that is not easily replicable, once you get to the point where you can take some risks. (6:27)   You can interview success stories from people who are reputable in their niche on a blog, a podcast, or a daily Facebook Live to get more audience members off your guest's virality. (8:37)   Dumas built his audience by putting the spotlight on his guests, the entrepreneurs, and asking them the questions that they never get asked, like "what's your worst entrepreneurial moment?" making them seem like a survivor. This makes your guest look good, which makes them willing to share your podcast with their audience, which, in turn, helps you grow your audience in the future. (10:30)   Eofire.com: Dumas' website that is a great headquarters for entrepreneurs. There are awesome free courses, podcasts, and other great tips available to help you grow as a successful entrepreneur. (13:47)   Resources Mentioned in this Episode John Lee Dumas' Website: Eofire.com Website: Morningcoffeemarketer.com