Episode 015: How to use Newsletters to Reach more Customers, with Shaun Buck

In this episode, Shaun Buck, CEO of Newsletter Pro, discusses how he uses newsletters to reach more potential customers and create relationships with them.    Key Takeaways! Businesses today can use newsletters to grow their business because it allows for you to reach more people than if you were only marketing through one channel. Newsletters allow you to catch people's time and attention with something that is interesting and thereby allow you to make relationships with people that will be prosperous for your business. (2:42)   When it comes to a newsletter, it needs to be different than your "Grandma's Newsletter." Write articles that will intrigue people and make them keep coming back, put memes in it, have marketing lessons, insert interesting tidbits about iconic companies, etc. to make your newsletter something that people want to read. (6:27)   Buck's book campaign has been very successful, and he has gotten many new leads and customers from it. He is now working on a campaign to drive new leads to a webinar where he will teach a training on how to get more referrals. (10:41)   Buck has also had great success with Kim's get 10,000 Facebook fans in 3 days training, and he has found that his new fan count has helped his business grow and thrive. (12:39)   To get in on the training to get 10,000 Facebook Fans in 3 days or less you can visit NewsletterPro.com/10kfans. To find out more about Shaun Buck and his business you can go to NewsletterPro.com. (14:43)   Resources Mentioned in this Episode Shaun Buck's Website: NewsletterPro.com Website: Morningcoffeemarketer.com How to get 10,000 Facebook fans in 3 days or less 3daysto10k.com