Episode 035: How to Utilize the Big 3, with Shaun Buck

In this episode, Shaun Buck discusses how he utilizes a concept called the Big 3 in his company and how you can use it in yours. Key Takeaways! In Buck's morning meetings in his business, he always focuses on a couple things. (2:02) KPIs. Buck focuses on his company's KPIs (Key Performance Indicators) in order to make sure that what they are doing is still giving them the performance they are wanting.  Pieces. He looks at how many physical pieces of mail went out to customers for the past day, week, month, etc. If the number of pieces diminishes from week to week, then he knows that he needs to look into his sales and his strategies there to try and boost his revenue back up again.   Big 3. Every single position in their company has a Big 3, or three main things that each person needs to do to be on top of their position. The Big 3 can change depending on a person's job or the monthly goals of the company. This concept allows for the company to thrive and continue to grow because if everyone is doing their job, then the company will succeed. (4:42) Once you figure out the Big 3 for each position, make sure to reevaluate them monthly to make sure that the goals you set for your employees are still relevant. (6:52)   Buck will be speaking at the Game Changers Marketing Summit, and to get more information about this event you can visit GameChangerMarketingSummit.com. (9:19)   To find out more about Buck and his company, you can visit NewsletterPro.com. (9:34)   Resources Mentioned in this Episode Game Changer Marketing Summit Website: GameChangerMarketingSummit.com Shaun Buck's Website: NewsletterPro.com Website: Morningcoffeemarketer.com How to get 10,000 Facebook fans in 3 days or less 3daysto10k.com