Episode 094: Gael Wood on Longevity, Marketing & Mistakes episode artwork

EPISODE · May 15, 2025 · 58 MIN

Episode 094: Gael Wood on Longevity, Marketing & Mistakes

from Folding Towels - A Podcast for Massage Therapists with Jackie and David · host Jackie Kerin and David Clayton

How do you stay in the massage industry for 30 years and still love what you do? Gael Wood shares her journey from a 19-year-old therapist struggling to find clients to becoming a marketing mentor and industry educator.In this episode, Gael dives into her biggest mistakes, the marketing strategies that still work today, and how she’s helping therapists thrive through her online courses and summits.Whether you're looking to build a sustainable practice, diversify income streams, or just stay motivated, this conversation is packed with actionable insights.Check out Gael’s resources:🌐 Website: Elevate with Gael🎙️ Podcast: Massage & Spa Success📅 2025 Global Wellness Professionals Marketing Summit: Join the Summit🎧 Visit f⁠⁠oldingtowelspodcast.com.au⁠⁠ for more.🎧 Listen now and take your massage practice to the next level!💡 Got thoughts on this topic? Let us know on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and ⁠⁠on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠👉 Support the podcast: [⁠⁠⁠⁠⁠⁠⁠⁠buymeacoffee.com/foldingtowelspodcast⁠⁠⁠⁠⁠⁠⁠⁠]👉 More episodes & resources: [⁠⁠⁠⁠⁠⁠⁠⁠foldingtowelspodcast.com.au⁠⁠⁠⁠⁠⁠⁠⁠]Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

How do you stay in the massage industry for 30 years and still love what you do? Gael Wood shares her journey from a 19-year-old therapist struggling to find clients to becoming a marketing mentor and industry educator.In this episode, Gael dives into her biggest mistakes, the marketing strategies that still work today, and how she’s helping therapists thrive through her online courses and summits.Whether you're looking to build a sustainable practice, diversify income streams, or just stay motivated, this conversation is packed with actionable insights.Check out Gael’s resources:🌐 Website: Elevate with Gael🎙️ Podcast: Massage & Spa Success📅 2025 Global Wellness Professionals Marketing Summit: Join the Summit🎧 Visit f⁠⁠oldingtowelspodcast.com.au⁠⁠ for more.🎧 Listen now and take your massage practice to the next level!💡 Got thoughts on this topic? Let us know on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and ⁠⁠on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠👉 Support the podcast: [⁠⁠⁠⁠⁠⁠⁠⁠buymeacoffee.com/foldingtowelspodcast⁠⁠⁠⁠⁠⁠⁠⁠]👉 More episodes & resources: [⁠⁠⁠⁠⁠⁠⁠⁠foldingtowelspodcast.com.au⁠⁠⁠⁠⁠⁠⁠⁠]Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

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Episode 094: Gael Wood on Longevity, Marketing & Mistakes

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This episode is 58 minutes long.

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This episode was published on May 15, 2025.

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How do you stay in the massage industry for 30 years and still love what you do? Gael Wood shares her journey from a 19-year-old therapist struggling to find clients to becoming a marketing mentor and industry educator.In this episode, Gael dives...

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