EPISODE · Jun 17, 2019 · 31 MIN
Episode 1: is food gendered? The slow death of gender-based marketing
from Mintel Little Conversation
In an era of gender-neutral language, politics and social interaction, is it time to reconsider gender-focused food and drink products? Whether it's age, race or gender, people are tired of being told they have to think or act a certain way because of who they are. From veganism to Diet Coke, we take a look at how the food and drink industry can and should position products beyond stereotypes.Host: Andrew Davidson, SVP/Chief Insights Officer.Guests: Marcia Mogelnosky (Director of Insight, Food & Drink).Jonny Forsyth (Associate Director, Food & Drink).Alex Millinazzo (Trends Analyst).
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Episode 1: is food gendered? The slow death of gender-based marketing
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