Episode 100: Celebrating 100 episodes of Mintel Little Conversation

To celebrate Mintel Little Conversation's 100 episode, hosts Andrew McDougall and Sam Dover have a discussion about value and how other behaviour drivers like experiences, surroundings and technology impact consumer preferences and purchases related to value, convenience, cost and quality. Later on in the conversation, Andrew and Sam take a look back at past episodes and share their favourite guests and topics, including the episodes that are newly relevant today - from the impact of fake news on consumer behaviour and the business of insights to the value of sustainability for brands and the role diversity and inclusivity play in consumer engagement. Join us for a little conversation with two of your favourite Mintel experts and listen now - or watch this episode on YouTube at https://youtu.be/4kbi7sjl6T0! Thank you - to our amazing listeners - for 100 fascinating episodes! We truly appreciate your time and are honoured to take up space in your podcast rotation. Let's keep the conversation going! Visit us on LinkedIn (https://linkedin.com/company/mintel) and Instagram (https://instagram.com/mintelnews/) to share your ideas!Understand and compare consumers' behaviours, preferences and purchases across 36 markets with Mintel Global Consumer. Learn more at https://mintel.com/global-consumer.Sign up to access Mintel's FREE research and insights and become a member of the Mintel Spotlight community at https://mintel.com/mintel-newsletter.Revisit your favourite Little Conversation episodes from seasons 1-4 - or discover a new favourite at https://mintel.com/little-conversation.Host: Andrew McDougall, Director, Mintel Beauty & Personal Care.Guest: Samantha Dover, Category Director, Mintel Beauty & Personal Care.

What this episode covers

To celebrate Mintel Little Conversation's 100 episode, hosts Andrew McDougall and Sam Dover have a discussion about value and how other behaviour drivers like experiences, surroundings and technology impact consumer preferences and purchases related to value, convenience, cost and quality. Later on in the conversation, Andrew and Sam take a look back at past episodes and share their favourite guests and topics, including the episodes that are newly relevant today - from the impact of fake news on consumer behaviour and the business of insights to the value of sustainability for brands and the role diversity and inclusivity play in consumer engagement. Join us for a little conversation with two of your favourite Mintel experts and listen now - or watch this episode on YouTube at https://youtu.be/4kbi7sjl6T0! Thank you - to our amazing listeners - for 100 fascinating episodes! We truly appreciate your time and are honoured to take up space in your podcast rotation. Let's keep the conversation going! Visit us on LinkedIn (https://linkedin.com/company/mintel) and Instagram (https://instagram.com/mintelnews/) to share your ideas! Understand and compare consumers' behaviours, preferences and purchases across 36 markets with Mintel Global Consumer. Learn more at https://mintel.com/global-consumer. Sign up to access Mintel's FREE research and insights and become a member of the Mintel Spotlight community at https://mintel.com/mintel-newsletter. Revisit your favourite Little Conversation episodes from seasons 1-4 - or discover a new favourite at https://mintel.com/little-conversation. Host: Andrew McDougall, Director, Mintel Beauty & Personal Care. Guest: Samantha Dover, Category Director, Mintel Beauty & Personal Care.

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This episode is 48 minutes long.

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This episode was published on August 26, 2022.

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