Episode 11: $100m Offers by Alex Hormozi- How to make offers so good people feel stupid saying no episode artwork

EPISODE · Jun 16, 2026 · 25 MIN

Episode 11: $100m Offers by Alex Hormozi- How to make offers so good people feel stupid saying no

from The Business Book Club · host Yossi Goldberg

Send us Fan MailIn this episode I review $100 Million Offers by Alex Hormozi, a practical guide to creating offers that customers find almost impossible to refuse.We explore the core idea that business growth comes from making offers based on value rather than price, why competing on price is usually a losing strategy, and how the most successful businesses create a huge gap between what customers pay and what they believe they are receiving.Along the way, we discuss Hormozi's concept of the "Grand Slam Offer," the importance of finding a starving crowd, how to choose the right market, the power of niching down, why higher prices can sometimes create better results, and the four factors that determine perceived value.We also look at practical tools such as scarcity, urgency, bonuses and objection-removal, together with a simple exercise for identifying customer problems and turning them into valuable solutions.Whether you're a business owner, consultant, coach, charity leader or entrepreneur, this episode contains practical insights that can help you strengthen your offer, increase your confidence in pricing and communicate your value more effectively.Support the showTo join our WhatsApp group or to feedback please email Yossi Goldberg- [email protected]

Send us Fan Mail In this episode I review $100 Million Offers by Alex Hormozi, a practical guide to creating offers that customers find almost impossible to refuse. We explore the core idea that business growth comes from making offers based on value rather than price, why competing on price is usually a losing strategy, and how the most successful businesses create a huge gap between what customers pay and what they believe they are receiving. Along the way, we discuss Hormozi's concept of t...

NOW PLAYING

Episode 11: $100m Offers by Alex Hormozi- How to make offers so good people feel stupid saying no

0:00 25:30

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of The Business Book Club?

This episode is 25 minutes long.

When was this The Business Book Club episode published?

This episode was published on June 16, 2026.

What is this episode about?

Send us Fan MailIn this episode I review $100 Million Offers by Alex Hormozi, a practical guide to creating offers that customers find almost impossible to refuse.We explore the core idea that business growth comes from making offers based on value...

Can I download this The Business Book Club episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!