Episode 1185: Scaling Your Brand on Amazon and Walmart with Will Haire

If you’re an eCommerce brand trying to scale on Amazon or Walmart, you can’t afford to miss this episode.   In this episode of Sharkpreneur, Seth Greene interviews Will Haire, the CEO and Co-founder of BellaVix. This full-service marketplace marketing agency helps direct-to-consumer retail brands scale aggressively on platforms like Amazon and Walmart. With extensive experience in strategic planning, implementation, and tactical execution of marketing strategies, Will has led channel growth strategies and achieved revenue and margin goals for companies such as Instant Pot, Pyrex, Derma E, Think, and Outward Hound. He is passionate about helping brands achieve category domination and is dedicated to providing world-class customer service and results.   Key Takeaways: → The biggest mistakes eCommerce brands make. → The secret to successfully negotiating your brand on Amazon. → Why controlling your brand registry is key to protecting your listings. → The role of product margins in scaling on Amazon and Walmart. → How Walmart’s seller platform compares to Amazon.   Will Haire is the CEO and Co-founder of BellaVix, a full-service marketplace marketing agency that helps direct-to-consumer retail brands scale rapidly on platforms like Amazon and Walmart. With extensive experience in strategic planning, implementation, and tactical execution of marketing strategies, Will has led channel growth initiatives and met revenue and margin targets for companies such as Instant Pot, Pyrex, Derma E, Think, and Outward Hound. He is passionate about helping brands achieve category dominance and is dedicated to delivering world-class customer service and results.   Connect With Will: Website X Facebook Bellavix LinkedIn Will Haire LinkedIn   Learn more about your ad choices. Visit megaphone.fm/adchoices