EPISODE · Apr 30, 2021 · 31 MIN
Episode 123 / Oatly / Michael Lee / Creative Director / "Inmates Running the Asylum"
from Shiny New Object - a Marketing Podcast
Talking to Oatly's Creative Director, Michael Lee, is an exercise in thinking differently about marketing and the organisation of a marketing department. His Shiny New Object is very particular: inmates running the asylum, i.e. a marketing team that has full creative control and follows its own instincts.
Embed this episode
NOW PLAYING
Episode 123 / Oatly / Michael Lee / Creative Director / "Inmates Running the Asylum"
0:00
31:57
1×
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.
Frequently Asked Questions
How long is this episode of Shiny New Object - a Marketing Podcast?
This episode is 31 minutes long.
When was this Shiny New Object - a Marketing Podcast episode published?
This episode was published on April 30, 2021.
Can I download this Shiny New Object - a Marketing Podcast episode?
Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!