Episode 136 - Handling the Three Biggest Objections

Visit http://JohnBlakeAudio.com to Learn How to DOUBLE Your Enquiry-to-Sale Conversion with The Lead Flow You Already Have. Today we're going to be talking about how to handle the three most common objections that you are likely to get.  My philosophy on objections is that if you use the system that I teach, and you use it properly, you are very unlikely to experience objections in the first place. But if you do, it is essential to have a strategy.   The first one is the finance objection. When someone says "look, this all sounds great but it's more than what I had to spend", the first thing you need to do is to qualify it. People may not see the value in what you're offering, that's why they can state that your fee is more than what they were prepared to spend.  In which case, you need to do one of two things; you need to establish why it's valued the way it is, or you need to go back to the actual pain and the cost of doing nothing.   You need to ask them, "Is it simply more than what you were prepared to spend today? Is it more than what your budget will allow? or do you simply not perceive that it's actually as valuable as the fee that we are asking for is?"  Once you've established that, you can start putting things in motion with a couple of different strategies.  One of the best things that you can do is to offer installments; you can also make them justify to you, and to themselves, why they think it's a good idea to invest in the solution you are offering to their particular problems, therefore, making them realise the benefits of doing business with you.  Listen to this episode to learn how this is done step by step; this is an amazing resource I've been using for years, and the results have always been great. We are also going to go through the 10 doors that you need to close to avoid objections, and through every one of the strategies you can put into practice for the three biggest ones you're most likely to get.   We are really diving into this matter in this episode, and I know it will give you a lot of elements to deal with these situations whenever they happen with your clients.  To DOUBLE your lead-to-sale CONVERSION with the leads you already have, go to http://JohnBlakeAudio.com for his exclusive, free, no-fluff, audio training and companion PDF guide. Inside you'll get word-for-word email follow-up templates, phone scripts, and more that you can put to use today.