Episode 14 - Financial Clarity, Creative Simplicity: Forecasting & Marketing That Actually Works

In this episode, Coley sits down with Taylor Archer, owner of Rad & Rae, for a radically honest conversation about money, marketing, and the permission required to run a business with confidence and intention. Taylor shares how she brings accountability into her finances. She works at forecasting spending, assigning every dollar a job, and giving herself permission to place money where it truly moves the business forward. Her philosophy is simple: you cannot be an empowered CEO if you don't know where your money is going. But Taylor doesn't stop at financial clarity. She breaks down her unique approach to marketing. Marketing, she says, is an amplifier, not the solution. Before you amplify anything, the message has to be clear. Taylor's combination of financial discipline and creative clarity is rare and wildly powerful. Whether you struggle with money, messaging, or the courage to invest in your business, this episode will give you the perspective shift you need. This is your permission slip to know your numbers, simplify your message, and amplify what actually works. Tits up! Your next level starts with clarity.