Episode 157:  Lead Generation for Consumer Direct episode artwork

EPISODE · Jun 7, 2021 · 17 MIN

Episode 157: Lead Generation for Consumer Direct

from Mortgage Manager Playbook

Daniela Bigalli, SVP, Sales and Marketing at Homestead Funding Corp. talks about Lead Generation for Consumer Direct. Highlights include: review asset allocation; try smaller testing pilots; the importance of being in front of client first; speed to contact and team must believe in strategic mission. Daniela has been in the mortgage industry for 18 years and you will enjoying her very insightful comments on lead generation.

Episode metadata supplied by the publisher feed · Published Jun 7, 2021

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Episode 157: Lead Generation for Consumer Direct

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