Episode 157: What is public relations? Trust, credibility and third-party validation [special guest post]

Link to the text version of htis post, with links to the underlying assets: https://www.swordandthescript.com/2026/07/what-is-public-relations/ Note: This episode is based on a guest post by Alex Austin Vollor is a recent communication graduate from Mississippi State University with a concentration in Public Relations. She is the first-ever participant of the Graduate Jump Start Program (GJSP) by Sword and the Script Media, LLC. Find her online portfolio here. GJSP is an intensive, yet part-time, paid learning program for new graduates. The program is designed to help new college graduates develop real-world PR and business skills, build a portfolio and provide access to mentoring, while they seek a full-time position.