Episode 162: Designing for Behavior Change with Amy Bucher

How do you design a product that truly changes people's lives? Our guest today is Amy Bucher — a UX specialist focusing on behavior-change design, and the author of Engaged. You'll learn about the core principles of behavior-change design, how to help users achieve their goals, how accountability works, and how to craft an engaging and motivating product experience.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesEngaged — Amy's new book on behavior change (also available on Amazon)Mad*Pow — Amy's place of work, a "purpose-driven agency"SuperBetter — a book by Jane McGonigalThe COM-B Behavior Change ModelAtomic Habits — a book by James ClearWhat is Jobs to Be Done (JTBD)?Episode 151: Powerful Case Studies with Joel KlettkeParticipatory design — a Wikipedia articleMotivational interviewing — a Wikipedia articleWhy We Do What We Do — a book by Edward L. Deci with Richard FlasteAmy's personal websiteUse promocode UIBREAKFAST to get 15% off Amy's book, EngagedFollow Amy on Twitter: @amybphdToday's SponsorThis episode is brought to you by Userlist — a lifecycle messaging tool for your SaaS product. At Userlist, our mission is to make your founder journey more enjoyable and less overwhelming. That’s why we built an email automation tool that does exactly what you need. No more, no less. Manage your users, segment them, and get in touch throughout their journey — all based on their behavior. Try Userlist free whenever you’re ready at userlist.com.Interested in sponsoring an episode? Learn more here. Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.