Episode 179: Killer Visual Content with Amy Balliett

Quality visual design is a symbol of trust — but how can companies visually communicate their brand to earn that trust? Our guest today is Amy Balliett, CEO and founder at Killer Visual Strategies and author of the book of the same title. You’ll learn about the best visual strategies along with specific tips on branding, image and palette selection, illustrations, infographics, display ads and social media.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesKiller Visual Strategies — Amy’s creative content agencyKiller Visual Strategies — Amy’s new bookWiley — Amy’s book publisherVisual Media Program — one of the most competitive degree programs in visual communication (offered by Seattle Central Community College)What Is Visual Strategy, and Why Do You Need It? — an article by Josh MilesUnsplash — a popular site for photography imagesGraphic River — a popular source for quality visual assetsCanva — a DIY design toolWarby Parker — one of Amy’s very first clientsFollow Amy on Twitter: @AmyBalliettFollow Amy’s company on Instagram: @killervisualstrategiesAlso find Amy on Facebook and LinkedInToday’s SponsorThis episode is brought to you by User Interviews — the fastest way to recruit research participants. The new Research Hub Free Forever offering lets you talk to your users in 75% less time, absolutely free, forever. Automate your research scheduling, screening, and incentive payments. Build a panel while you sleep with custom signup surveys, and track participant research activity over time. Join for free at userinterviews.com.Interested in sponsoring an episode? Learn more here.Help FoundersAnd here’s another product featured in our Help Founders section. InLeven provides a better way to shorten, track and share links with your team. Maximize your clicks with retargeting, and measure the results. Head over to inleven.com for a free trial today.If you’d like your product to be featured for free on multiple awesome shows, welcome to apply at helpfounders.com.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.