Episode 2: Jen Cardello episode artwork

EPISODE · May 4, 2025 · 35 MIN

Episode 2: Jen Cardello

from Research That Scales–a Limited-Edition Podcast Series · host Kate Towsey

“Instead of thinking in terms of just bespoke discrete research studies that kind of litter the space, it’s how do these things click together.”—Jen CardelloIn this episode of Research That Scales, I speak with Jen Cardello, MVP of Design Research and Operations at Capital One. We discuss why scaling research is not about growing headcount, but about building systems that scale value across the organisation. Jen shares how a systems mindset, rather than a service mindset, is essential for scaling research. We explore why getting the fundamentals right—asking the right research questions, establishing sound operational frameworks, and focusing on business value—is critical before scaling.We cover the importance of research leaders evolving into business leaders to drive real impact, and strategies for creating research systems that support cumulative insights, foster stronger cross-disciplinary collaboration, and encourage organisations to think beyond individual research studies towards broader, lasting knowledge.Whether you're leading a research team, building research infrastructure, or scaling research practices, this episode is packed with practical wisdom and strategic insight.Things Mentioned* Research That Scales: A Research Operations Handbook (Rosenfeld, 2024)* Capital One Careers* Inspired, Empowered, and Transformed: Marty Cagan's books about product management* Just Enough Research: A Seminal Book by Erika Hall* Eight Pillars of User Research by Emma BoultonScaling & Systematising Research–a One-Day MasterclassThis year, I’m running in-person masterclasses for research, product, design, operations, and marketing leaders in Europe, the UK, and Australia. If you want to transform research into a scalable insights-generating engine, this masterclass is for you.AcknowlegementsThanks, Glenn Familton, for being a reviewer and co-producer, and Avec Audio Visual for audio engineering. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit katetowsey.substack.com

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This episode is 35 minutes long.

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This episode was published on May 4, 2025.

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“Instead of thinking in terms of just bespoke discrete research studies that kind of litter the space, it’s how do these things click together.”—Jen CardelloIn this episode of Research That Scales, I speak with Jen Cardello, MVP of Design Research...

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