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Episode 21 - What makes Starbucks great? episode artwork

EPISODE · Dec 18, 2020 · 33 MIN

Episode 21 - What makes Starbucks great?

from Everybody hates your brand · host Voanehens Productions

Episode Notes0.00 - 0.20: An introduction to the podcast.0.24 - 24.02: In the main section, we investigate the Marketing and CX ideas that help make Starbucks so successful. We discuss behavioural science, reward programs, culture and more.29.47 - 33.34: Outro.External links referenced:Jen's article on the psychology of Starbucks which features many articles and resources discussed in the podcast. CLICK HERE'Why Starbucks failed in Australia' by Leo Saini. CLICK HERE'How important is Starbuck's loyalty program? on the Motley Fool. CLICK HERE A summary of Robert Cialdini's 'Influence' book. CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HERE

What this episode covers

In this episode, we investigate the Marketing and CX ideas that help make Starbucks so successful. We discuss behavioural science, reward programs, culture and more.

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Episode 21 - What makes Starbucks great?

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Frequently Asked Questions

How long is this episode of Everybody hates your brand?

This episode is 33 minutes long.

When was this Everybody hates your brand episode published?

This episode was published on December 18, 2020.

What is this episode about?

Episode Notes0.00 - 0.20: An introduction to the podcast.0.24 - 24.02: In the main section, we investigate the Marketing and CX ideas that help make Starbucks so successful. We discuss behavioural science, reward programs, culture and more.29.47 -...

Can I download this Everybody hates your brand episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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