Episode 212: Data-Driven Design Decisions with Zack Naylor

How can we use data to drive discussions and solve disagreements as a product team? How can we, as designers, take a seat at the decision-making table? Today our guest is Zack Naylor, the co-founder and CEO of Aurelius. You’ll learn how to convert data into product insights, how to evaluate quantitative and qualitative data, how to say "no" to product roadmap suggestions, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesAurelius — Zack's product, a UX research and insights toolThe Aurelius Podcast — Zack’s show, interviews with UX professionalsAurelius Podcast: Episode 40 – What UX Designers & Researchers Need to Know About Business with Jane PortmanEpisode 201: Data-Driven Insights with Helena RonisEpisode 75: Organizing a UX Research Panel with Ashley WarrenEpisode 209: JTBD Interviews with Alli BlumUserlist — Jane’s SaaS productShape Up — a book by Ryan Singer at BasecampEpisode 170: The Power of Workshops with Jonathan CourtneyREWORK — a podcast by the makers of Basecamp about a better way to work and run your businessFollow Zack on TwitterChat with Zack at AureliusToday’s Sponsor This episode is brought to you by Yellow Images, the premium graphic assets marketplace. Get access to high-quality mockups, PNG images, creative fonts, and more, to save time on your presentations. Wow your next client by heading over to yellowimages.com and snag a 20% discount using our limited-time promocode UIBREAKFAST20.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.