EPISODE · Sep 30, 2025 · 14 MIN
Episode #266 — ONErpm's Artist-First Approach to Business
from The Future of What · host Music Business Association
As a distributor, publishing company, creator of DIY platform OFFstep and one of the world's largest music MCNs on YouTube, ONErpm is considered a full-service, modern record label. The company puts artists at the forefront by emphasizing transparency & education at both the front end and back end, and even has its own CMS platform for artists to track spending & marketing plans. In this episode, Head of Marketing Jenna LoMonaco details how ONErpm supports & helps to develop their artists' vision, along with the company's strategic incorporation of modern tech, and clears up misconceptions on exploitation in the industry.
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Episode #266 — ONErpm's Artist-First Approach to Business
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