Episode 27 - Diversifying in Business: A Conversation with Jason DeRose

In this episode of the Coaches Unscripted podcast, host Trey Belcher and Coach Corey Smallwood welcome Jason DeRose, founder of Faster Fitness and gymsupps.org. They discuss the challenges and strategies of managing multiple businesses in the fitness industry, the importance of systems and mentorship, and how to navigate changes during difficult times like COVID-19. Jason shares his journey into the supplement industry, emphasizing the need for quality products and customer loyalty. The conversation also touches on future expansion plans, profit centers in gym business, and the significance of community engagement and education in building trust with clients.fitness, gym management, business systems, mentorship, supplements, COVID-19, gym owner, customer loyalty, community engagement, profit centers, Corey Smallwood, Jason DeRose, Trey Belcher00:00 Introduction and Guest Introduction01:21 Managing Multiple Businesses03:58 The Importance of Systems and Mentorship06:45 Implementing Change in Business08:49 Navigating Challenges During COVID-1911:29 Entering the Supplement Industry16:08 Building a Successful Supplement Brand18:25 Understanding the Gym Owner's Perspective21:15 Creating Value for Clients24:39 Future Expansion Plans26:14 Profit Centers in Gym Business29:46 Building Customer Loyalty32:40 Leveraging Community Engagement34:48 Educating Clients on Supplements36:46 Balancing Multiple Roles38:37 Maintaining Effective Communication43:17 Conclusion and Key Takeaways