Episode 28 - How to grow the cash flow in your real estate business!

### Podcast Episode 28: If You List You Last#### Introduction- Host: Bob Mangold, the Listing Coach- Episode: 28 of the If You List You Last podcast- Acknowledgements: Thanks for sharing, listening, and downloading#### Recap from Last Week- Topic: Setting the foundation for your business- Focus: Developing the business you want, not dictated by the company or market- Example: Leveraging eXp Realty’s global presence for work-vacations#### Main Discussion- **Business and Life Integration:**  - Plan business around your life  - Maximize tax-deductible opportunities during work-vacations- **Increasing Revenue:**  - **Focus on Listings:**    - Listing agents vs. buyer agents: efficiency and profitability    - Strategy: 21 listings/year to make $250,000 with 210 hours of work  - **Market Share:**    - Becoming the "mayor" of your community    - Importance of putting pictures on signs- **Systematic Prospecting:**  - Daily goal: Talk to 10 potential sellers or referral partners  - Building targeted databases  - Circle prospecting for open houses- **Leveraging Referral Partners:**  - Building relationships with divorce attorneys, estate planners, etc.  - Adding 100 new people to your database monthly- **Marketing Strategies:**  - Frequency of online presence  - Use of Facebook, Instagram, and Google Network ads  - Email campaigns: newsletters and hot deals- **Growing Revenue:**  - Strategic partnerships and database hacking  - Acquiring real estate and agents for overrides#### Mortgage Market Update- Recent economic data: Inflation, Producer Price Index, CPI- Current mortgage rates: ~7.5%- Common misconceptions about conventional loans- Importance of educating clients about loan options- Economic trends: slowing economy, consumer spending down, delinquencies up#### Consumer Insights- Understanding inflation impacts: Housing and insurance costs- Rent dynamics: Renewing leases vs. new leases- Owner's Equivalent Rent and its impact on inflation statistics#### Practical Tips for Agents- **Content Creation:**  - Educating clients on loan types and market conditions  - Building expertise and gaining views- **Prospecting and Marketing:**  - Systematic approach to contacting potential clients and referral partners  - Importance of consistent and frequent marketing efforts#### Closing Remarks- Invitation to join the Real Estate Asset Advisors Facebook group- Announcements of upcoming training classes on Facebook Live or YouTube Live- Encouragement to download Bob's book for more detailed strategies- Reminder: If you list, you last and make more money#### Call to Action- Engage with the podcast community- Implement discussed strategies to grow your real estate business- Plan and systematize your business for consistent and recurring revenueI’ve written a new book, that listeners can download for free!  The title of the book is: The BOSS...An AI Machine That Can Run Any Real Estate Business While The Agent Is Out Selling Homes. Who should read the book? Any agent that finds their marketing stops when they get busy, their database sits untouched, and follow-up depends on their memory. This guide shows how AI can keep the business-building work moving behind the scenes. Download it and see how experienced agents are using AI behind the scenes to earn more while working less! You can grab it now at www.TheAIBossBlueprint.com