Episode 281 / Liam Branaghan / Uber / Performance Marketing Strategy Lead (Delivery, EMEA)

from Shiny New Object - a Marketing Podcast

What purpose drives your marketing team? And how is it aligned to the broader organisation's goals? How often do you review it? Purpose in marketing is Liam Branaghan's shiny new object. On the podcast, we discuss how brands can use it as a North Star to inform strategy and successful implementation. Tune in to listen to Uber's Performance Marketing Strategy Lead for Delivery across EMEA share his top tips.

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This episode is 23 minutes long.

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This episode was published on January 28, 2025.

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Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

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