EPISODE · Apr 27, 2021 · 31 MIN
Episode 29 - Talking Market Research, Behavioural Science and Neuroscience with Special Guest Chris Bland
from Everybody hates your brand · host Jen Clinehens, Chris Bland, Rob Voase
In this episode, we chat to Chris Bland, Director at Walnut Unlimited, who describe themselves as "the human understanding agency". We cover the role of market research and its evolution created by adding in new disciplines like behavioural and neuroscience and some of the tools and techniques that those things entail. We cover quant, qual, NPS and more.External links referenced:Walnut Unlimited's website. CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HERE
What this episode covers
In this episode, we chat to Chris Bland, Director at Walnut Unlimited. We cover the role of market research and its evolution created by adding in new disciplines like behavioural science and neuroscience.
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Episode 29 - Talking Market Research, Behavioural Science and Neuroscience with Special Guest Chris Bland
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