Episode 291: Jim Edwards Teaches Lead Magnets - Building with Quality

Jim Edwards and Stew Smith discuss how to create useful free content to help you build leads, relationships, and sales, personally created for your ideal customer – AKA the Avatar.  What is the difference between a lead magnet and a trip wire? Learn about both and when to use them best.Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks   and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai